A study on the international dissemination strategies of Shaanxi paper-cutting from the perspective of international Chinese education
国际中文教育视域下陕西剪纸国际化传播的策略研究

摘要

陕西剪纸作为黄河流域代表性非物质文化遗产，蕴含丰富民俗与精神内涵，但在中文课堂中往往沦为一次性展示体验，未能形成系统化教学的模块。本文从国际中文教育视角入手，基于拉斯韦尔5W传播理论，探究国际中文教育与陕西剪纸传播的内在契合；指出其传播面临高语境文化造成跨文化认知隔阂、传播主体较为单一、教学内容碎片化同质化、复合型传播人才短缺等现实挑战。结合地域文化融入中文教育的已有实践，提出整合多元传播主体、依据汉语水平分层设计教学内容、构建“第一课堂‑第二课堂‑课外研学”三维教学模式、完善三位一体人才培养体系等实施路径。研究以期实现陕西剪纸活态对外传播，丰富国际中文教育文化教学资源，也为黄河流域同类非遗借助中文教育开展国际化传播提供可复制的实践范式。

Abstract

As a representative intangible cultural heritage of the Yellow River region, Shaanxi paper-cutting embodies rich folk customs and spiritual connotations. However, in Chinese language classrooms, it often remains a one-time exhibition or experiential activity, failing to become a systematic teaching module. From the perspective of international Chinese education, this study draws upon Lasswell’s 5W communication theory to explore the intrinsic alignment between international Chinese education and the dissemination of Shaanxi paper-cutting. It identifies practical challenges such as cross-cultural cognitive barriers caused by high-context culture, a relatively singular set of disseminators, fragmented and homogenized teaching content, and a shortage of interdisciplinary communication talents. Drawing on existing practices of integrating regional culture into Chinese language education, the study proposes implementation pathways including integrating diverse dissemination agents, designing tiered teaching content according to learners’ proficiency levels, establishing a three-dimensional teaching model combining “first classroom–second classroom–extracurricular research,” and improving a tripartite talent development system. The research aims to promote dynamic international outreach of Shaanxi paper-cutting, enrich cultural teaching resources in international Chinese education, and provide a replicable practical model for similar intangible cultural heritages along the Yellow River to achieve international dissemination through Chinese language education.