Research on the high quality development path of foreign trade of agricultural products in Shandong province under the background of RCEP
RCEP背景下山东省农产品外贸高质量发展路径研究

摘要

随着《区域全面经济伙伴关系协定》（RCEP）于2022年生效，山东省农产品外贸迎来了新的发展机遇与挑战。作为中国重要的农产品生产基地，山东省农产品出口已连续24年位居全国首位。然而，在RCEP背景下，山东省农产品外贸仍面临企业对RCEP了解不足、自主创新能力弱、服务平台缺失、品牌建设滞后、营商环境待优化及附加值低等问题。本文通过分析山东省农产品出口规模、产品结构和市场结构现状，探讨了山东省农产品外贸高质量发展的有效路径，包括强化RCEP宣传培训、提升自主创新能力、构建智能服务平台、加强品牌建设、优化营商环境以及提高农产品附加值等策略。研究显示，这些措施有助于增强山东省农产品在国际市场上的竞争力和可持续性发展，为实现农业现代化和农民增收提供坚实保障。

Abstract

With the entry into force of the Regional Comprehensive Economic Partnership (RCEP) in 2022, the agricultural foreign trade in Shandong Province has ushered in new development opportunities and challenges. As an important agricultural production base in China, the agricultural product exports in Shandong Province have ranked first in China for 24 consecutive years, with major markets including Japan, ASEAN, and the European Union. However, in the context of RCEP, the foreign trade of agricultural products in Shandong Province still faces problems such as insufficient understanding of RCEP by enterprises, weak independent innovation capabilities, lack of service platforms, lagging brand building, need for optimization of business environment, and low added value. This paper analyzes the export scale, product structure, and market structure of agricultural products in Shandong Province, and explores the effective path for the high-quality development of agricultural foreign trade in Shandong Province, including strengthening RCEP publicity and training, enhancing independent innovation capabilities, building intelligent service platforms, strengthening brand building, optimizing the business environment, and increasing the added value of agricultural products. Research shows that these measures help enhance the competitiveness and sustainable development of agricultural products in Shandong Province in the international market, providing solid guarantees for achieving agricultural modernization and increasing farmers’ income.